Buying Diamonds Online
What You Need to Know When Buying Diamonds
With all of the potential for scams concerning diamonds, buying diamonds online almost seems unthinkable!
However, you actually can purchase diamonds online, without any problems – as long as you are
First, think about your reasons for wanting to purchase the diamond online, as opposed to making a purchase from
a local jewelry store. The most common reason is price. Due to low overhead costs, online jewelers and wholesalers
are able to offer lower prices. However, you must be careful – sometimes a price that is too low is a sure
indication of a scam.
One of the best things about purchasing online is the unlimited selection. When shopping offline, you are
limited to the selection in the stores in your general area. Online, there are no limits. But again, you must use a
great deal of care and consideration before handing your money over to someone that you cannot see and have never
Before shopping, learn as much as you can about diamonds – especially cut, color,
clarity and carat weights. When you are knowledgeable about diamonds, it will be harder for a con artist to rip
you off. Once you know more about diamonds, you will be ready to start shopping.
|Look for diamonds online stores that provide enough information about
diamonds on offer and learn about diamonds before you make any purchase.
Take your time. Don’t purchase the first diamond that you see that interests you. Instead, look for similar
diamonds for sale. Do some comparison shopping for
diamonds to find the lowest prices. Once you have found the lowest price, start doing your investigation. You know
about diamonds, you’ve found a diamond that you love, and you’ve found the lowest price – but you are still quite a
ways away from actually purchasing that diamond!
Ask about the seller’s credentials, such as professional jewelry associations that they belong to. View and
print the seller’s return, refund, and upgrade policies. Also inquire about additional services, such as settings
and mountings, sizing, and free shipping. Do a search for customer reviews on this particular company around the
Internet. Also check with the BBB Online to see if there have been any complaints.
Ask for a diamond grading report from an independent laboratory such
- GIA - Gemological Institute of America
- HRD - Diamond High Council from Antwerp
- EGL - European Gemological Laboratory
- AGS - American Gem Society
You should see this before making a purchase. Finally, use a reputable escrow service for high dollar diamonds –
preferably one that will have the diamond appraised while it is in their possession.
The seller sends the diamond to the escrow service, and you send the money to pay for the diamond to the escrow
service. The escrow service has the diamond appraised, sends the diamond to you, and sends the money to the seller.
This is the surest way to protect yourself … again, make sure that you use a reputable escrow